We help companies and brands to create, grow and secure their revenue streams by breaking old thinking patterns in strategy, marketing and innovation.
Welcome to ADBA Marketing | Consulting | Innovation
A unique blend of expertise in Marketing, Consulting, and Innovation
ESTABLISHED 1986 IN ISTANBUL
Most probably the first Dialogue Marketing agency in Turkey
Human, reliable, and unique.
STRATEGIC, PRAGMATIC, DOING
One Small Step
We're working hard to build ships going to the Moon and back!
End-to-end. From strategy to operations.
Shift to higher profitability. Define our path for growth. Add digital business models.
Commercial & Operational Performance Improvement
Strategy & Business Development
Rather than trying to innovate to keep up with other companies, we focus our innovation efforts to meet the rise in customer expectations, needs and desires.
Technology & Creativity
You + Us = Awesome
Crop Science Industry
Strategic Marketing, CRM, customer and channel engagement, social media marketing,
Strategic marketing consulting, B2B and B2C marketing concepts/programs/formats, sponsoring activation, corporate account development, product development
Kanyon Shopping Mall
Real Estate & Retail
Strategic Marketing, CRM, consumer and retail engagement, social media marketing, database management
Retail & Brands
CRM Consulting // CRM Data Intelligence: Data Cleansing, Data Integration, Data Analysis & Analytics // CRM Data Migration: Audit, Model Setup, Data Migration // CRM Consulting: Customer Analytics & Intelligence, Retention & Acquisition Strategies, Customeer Lifecycle Communication Strategy, Marketing Idea Development
Aysir/Kempinski Barbaros Bay Bodrum
Real Estate & Hospitality
Management & Strategy Consulting, Business Development // Financial and Management Consultancy, Strategy and Marketing Consultancy, Supervision optimization, Stakeholder Relationship Management
Retail & Brands
Marketing Consulting for Consumer Activation & Engagement, Marketing Innovation
Strategic Marketing Consulting: Go-to-Market Mission & Vision, Consumer Centered Mindset, Corporate Belief, Key Marketing Initiative Roadmap, Internal Marketing and Communication.
Strategic Marketing Consulting in Go-to-Market Mission and Vision, Business Management Consulting in Customer & Market Centricity, Change, Perspective Enrichment, Organizatonal Excellence
B2B Dialogue marketing, Qualified Prospecting, Sales Stimulation
Strategic Marketing Consulting for B2C Go-to-Market, Value Propositioning, Use Case Generation, Target Market Preparation, Customer Engagement, MarCom Planning, Ideation, Conception, Lead Generation, Performance Marketing
Strategic Marketing Consulting and Advertising in Turkey. SunExpress is a joint venture of Turkish Airlines and Lufthansa.
We let results speak!
Have you met Gözde?
As a Project Manager she supports our clients in planning and building rock solid marketing programs and projects. Have a read to discover her job and her life in Istanbul
Best part about your work as Project Manager?
Creating ideas and making improvements with tracking trends, also the excitement of ability to make a change in something.
Before working here what was the most unusual/funny/stupid job you have done?
Selling hand made jewelry with my best friend when I was 10 years old. I made kind of a good money for that time:)
How would your friends describe you in your teen years?
Rebellious, who likes to take lead roles, very empathic, sometimes too much:) and caring.
Where is your favourite spot in Istanbul?
Describe the color red to somebody who is blind.
It is like touching something hot.
Digital Transformation Horizon Tour
We have been invited to conduct a session over Digital Transformation and its impact on Marketing and Sales. During the meeting with ExxonMobil’s Turkey Head Office Team and the nationwide distributors, we have given a horizon tour on digital trends and their impact. We have been very happy to share our views with our friends from ExxonMobil and to wrap up the session with some key take aways.
4mevsim Marketing Workshop
It is always our pleasure to have workshops with a wonderful team of Bayer. Always inspiring, result oriented, and of course, lot's of fun!
powered by Bayer
The challenges for the world going forward in farming are enormous. The massive trend of urbanization and growth in global population forces us to produce more, in better quality, with less resource in farmlands.
Therefore, productivity, profitability and sustainability are key in farming business. This is what Bayer addresses with its relationship program 4mevsim to value relationships and keep up working closer together with farmers. Service driven solutions, access, added value and education are focus of 4mevsim, an invitation only program for farmers, powered by Bayer.
Management Skills: Decisions
with Cüneyt Cakir, Tarik Ongun, Bahattin Duran
Never stop listening and learning from professionals in decision making: Our friends Tarik and his FIFA referee team Cüneyt and Bahattin share their skills and experiences about how to make 270 decisions within 90 minutes. It's three decisions per minute, at an heart rate of 150bpm, having 22 players and more than 60.000 people around you.
Contact us for your tailored executive boot camp, management training or marketing event on FAST DECISION MAKING!
1 x GOLD & 2 x SILVER
TRIPLE: 3 x GOLD
3 x GOLD received for WeBubble at Stevie Awards 2014 in Paris on October 10 with our lovely client team at #Kanyon. Thank you!
NEXT IN CORPORATE TRAVEL
Turkish Airlines' NICT 2012 conference - Hosting more than 250 delegates from Spain at Next in Corporate Travel 2012 in Istanbul - Video Impressions (01-03 June 2012)
Color the Kanyon
The first implementation of Post-It Artwork in Turkey has been done in Kanyon Shopping Mall, in Istanbul. The idea, concept and implementation was done by ADBA. The project itself uses Post-It Artwork to embrace Kanyon, its brands and visitors. Therefore, we love this project as good example for engagement marketing between brands, retailers and consumers.
This is WeBubble. I am at Kanyon now. Catch, Create, and Enjoy! WeBubble enables consumers to explore these bubbles through the camera of their smartphone. Consumers can catch branded bubbles to earn rewards, including discounts and vouchers to redeem and shop instantly. Furthermore, consumers can create their own bubbles accompanied by personal messages, to blow it into the air and share it on various social channels.